I have to say, I love it when a business begins following me on Twitter. I've found that it's one of the simplest ways to learn about a company that I may not have heard about in the past, and at the same time isn't flashing any advertisements in my face. Not too long ago this is how I was introduced to Choix (French word meaning "choice", pronounced as "Shwa")! I loved their short company bio - "A boho-chic shopping site where you can muse over unexpected discoveries & unearth your own sense of style." - and decided this was most certainly something I needed to check out for myself.
"A love of quotes, a curiosity for travel, adventure and culture, a need to find products that dazzle and daze, a passion for artisan lines that tell a story – these are the tenets that spurred Bethany Branan, the creator of Choix, to take the promise of an idea and turn it into reality." ~ Choix
After spending probably a good hour perusing through their products, I just had to reach out because I thought Choix was something my readers would enjoy being introduced to. We were hoping to work together on a clothing review, because their items really are just so beautiful and unique. Unfortunately my favorite items weren't available in my size due to selling out at a huge pop up event they had just participated in. (I'm not exactly sure what that means, but it's great to see their products were a huge hit, hence the depleted inventory.)
We decided to go with the Gypsy 05 Multi Color Scarf made of viscose fabric. It's November after all, and who doesn't love a great scarf? My favorites are getting worn and ragged from the many years of Fall/Winter wear and tear, and I was thrilled for the chance replace them with one so stunning. In addition to the beauty of the scarf, I think one of the biggest "up votes" for me was that this scarf is also made in the USA. I just LOVE it when I have the opportunity to write about a made in the USA product. There's just something so meaningful and important behind that small piece of information.
There were many things that pulled me in. The tie die non-pattern, the muted wintery purple mixed with white and a light teal/mint, and the knotted edges with the feathery fringe gave the scarf a lighter more ethereal feel. This is a piece that can be worn in the fall, spring and indoors as just an accessory, or with a dressy winter jacket when it's blustery outside. It's large enough to work as a shawl, and can be draped in several different ways. Even the owner, Bethany, raved about how much she loved the scarf, and said she also owns one herself!
Typically I'm not usually one for obvious patterns on my clothing, which is why I enjoy a fantastic accessory that has a pattern ranging more along the lines of abstraction with a strong tonal differentiation. It's not overpowering, and catches the eye just enough to break up the monotony of my solid colored wardrobe. I like to wear accessories as conversational pieces - something that stands out beyond the norm and breaks people out of their shell long enough to ask where I got it, or maybe even say how much they like it. The Gypsy 05 Multi Color Scarf does exactly that.
In addition to all of their fabulous scarves and wraps, accessories that Choix carries includes bags, gloves, jewelry and artisan pieces. Choix also carries a relatively large variety of dresses, shirts, skirts, and sweaters. Make sure you check out Choix online, and on Facebook, Twitter, & Pinterest.
Choix is also offering the Gypsy 05 Multi Color Scarf (ARV $46) as a prize for a giveaway! The giveaway will be open to legal residents of the USA who are 18+. Giveaway will run for approximately 1 weeks. During the time the giveaway is live you'll be able to enter [HERE].
*I was offered a product free of charge from Choix in order to facilitate this review. All opinions are 100% mine. See Disclosure Policy.